TECHNOLOGY AND MULTIMEDIA
Terminology Management
What is it?
Terminology management is a constantlyupdated database of terminology – including abbreviations, acronyms, synonyms and definitions – in both the original language and the target language
Why is this important?
Terminology management tools will ensure a consistent brand voice across multiple languages – while still allowing you to make your message targeted and local depending on your audience. TM can save you time and money in the long term by making your translation process more efficient. It can also remove jargon and help you focus on your audience
Translation Memory Setup
What is it?
Translation Memory Setup is a stored database of old and new translations. The technology helps you when it comes to translating and updating information related to your products and services
Why is this important?
Translation Memory Setup ensures that information related to your products and services is easily accessible to your customers, and that it stays consistent with your brand message
Voiceover and subtitling
What is it?
Voiceover and subtitling are part of making your video and media suitable and understandable for the local audiences you’re trying to reach
Why is this important?
In today’s world, video content is the most effective way of reaching global audiences and ensuring interaction. With voiceover and subtitling, you can make your content local and personal
DTP Multi-Lingual Desktop Publishing
What is it?
Multi-Lingual Desktop Publishing is a way of fine-tuning your online content so that the desktop layout is consistent and presentable no matter what language it is in
Why is this important?
When you expand into new countries, cultures, or languages, you need to ensure that your content is formatted correctly so that it is friendly to the user.