Go Global Marketing
Helping you understand your market.
With our cross-cultural marketing services, our team will give you the tools to fully understand your new target audience – wherever they are in the world – as well as offer a comprehensive strategy for how best to market your products and services to them.
Speaking to global audiences in their laguage.
Different cultures react to brands differently. We’ll help you tailor and modify your message so that it resonates with your audience, speaks to them in their language, and allows them to fully benefit from what you offer. We’ll use all aspects of communication in order to do this, including language and translation, visual imagery, and video media.
Ensuring long-term growth.
Many major brands fail to gain a foothold in international markets because they haven’t researched how to properly reach their audience. Failed marketing strategies can cost millions of dollars and can cut brands off from large, potentially lucrative markets.
Archetype’s cross-cultural marketing strategies ensure that your brand seamlessly accesses new markets. This will allow you a return on your investment and global expansion.
Making the global feel local.
From experience, we know that brands can thrive when they seamlessly integrate with local cultures. We want your products and services to have a local touch, so that they can still feel familiar, personal, and accessible to people even if they’re in vastly different countries, cities, towns and villages across the globe.
Understanding your target market.
Archetype will fully analyze your target market and develop a strategy for how your products and services can be integrated with each specific local marketplace. We’ll utilise tools such as localized social media, email marketing, blog posts, and video content to support your brand’s introduction to its new market. In this way, your brand can quickly develop and thrive with a whole new audience.
